It had been a long four-year gap in between albums but Madonna was back, and boy, was she back. Channelling her new-found love of Kabbalah, she and William Orbit produced one of the best – if not the best – of her LPs to date. 1998 was sure to be a great year. The lead single, “Frozen” was released in February of that year and its video, directed by Chris Cunningham blew me away.
The look chosen for the album photo shoot was flawless and so was that of the video that accompanies its lead single. Many people chose to describe Madonna’s look as that of an “Earth Mother” (take from that what you will). I think it was the only way they could think of describing her after giving birth to her daughter, Lourdes. When this video came out, I remember many of my friends describing her look as that of a witch. The mind boggles as to how people come to these conclusions (obviously it was because she wore black in the video, had jet-black hair and so on, and so on).
Regardless of these malformed opinions, this song still remains to be one of my favourite Madonna tracks and is definitely a highlight of any live show that she performs it at. The second leg of the Sticky & Sweet Tour in 2009 is probably my favourite live performance of this song. It is for this reason and for many others that I have chosen it to be my ‘Song for the Weekend’ this week.